David Mondragon, Head of Ford of Canada says to Michael Vaughan of Globe Drive:
“At Ford, it’s all about working our own plan.
We’re not gauging ourselves against the competition, we’re not following the competition. We’re setting our own course and we’re excited about that because our products are delivering the story about Ford today.”
See the entire article at the Globe Drive section of the Globe and Mail.
Michael Vaughan is co-host with Jeremy Cato of Car/Business, which appears Fridays at 8 p.m. on Business News Network and Saturdays at 2 p.m. on CTV.