The new Ford.ca has been launched. Not only is it fresh, it is faster. There are some fantastic new features. Starting with the most notable: having Yahoo! Answers within the Ford site! As Ford put it: Ford partners with Yahoo! to deliver Industry-First. With both Yahoo! Answers and the third party application Yahoo! Canada’s auto ratings .

The Ford build and price functions are much improved and much more intuitive, they also allow you to comparison shop with more than 50,000 vehicle images, including competitors’ makes and models.

On top of all that there are 10 original artworks featuring the Ford Vehicle Lineup by Canadian Artists.

Attached to this new launch of the Ford site, we have myford.ca! Where you can log your service history or view your services performed here, update your odometer readings, find out the specs of your particluar vehicle. There are so many features in the myford area. A fantastic step by Ford is the resale kit-with access to the Canadian Black Book. There are galleries of vintage ads, a video gallery of the new ads, articles on every topic you’d like to know about and resources for credit, buying and selling, parts and service, pre paid maintenance, roadside assistance… The amount of information about your unique vehicle is astounding!

Great Job Ford!